Welcome to Half Baked, the newsletter serving up startup ideas as discussed as the leaked images of Apple's first foldable iPhone? 📱
In today's edition:
💡 An idea to bring your screenshots to life
🔋 App growth, 100K X followers, $3.5B business + more
🔍 Payments, Chinese models, startup ideas + more
🍻 Missed your summer body this year? This is the answer…
Let's goooo 🚀
P.S. Right, let's get serious for a second. Next month we're running a 30-day program for people ready to stop thinking and start shipping. It's free, but spaces are invite only. We’ll give you the tools, the playbooks and in some cases the funding to start.
👉 Read the one-pager
👉 Apply here
📸 Intent-Based Screenshot Tool
Snap decisions
Available Domain: Snapto.com
👤 Source: Greg Isenberg in this recent thread (we love you Greg!)
❌ Problem:
We screenshot everything now: the flight we might book, the jacket we might buy, the tweet we keep meaning to action. The average camera roll holds around 2,795 photos and 54% of us find searching it overwhelming. It is less a photo library, more a graveyard of good intentions.
But what if an AI tool could read the screenshot and do exactly what you want to intend to do with that image? Here's the idea.
✅ Solution:
An AI-powered app that reads your screenshots and takes action based on what the screenshot is of.
A vision model reads what is in the shot (a product, an address, a flight, a design), turns your one-liner ("order this", "add to my trip", "send to Sarah") into a task, and a computer-use agent completes it in the background off your phone.
Fire and forget: queue tasks through the day, get a "done" ping as each lands, and over time it learns the actions you reach for most while any app can register as a destination.
🧑💻 Prototyping: Google AI Studio Demo | Remix this Build
💡The Half Baked Take: We had a similar idea to this a many months back too. Great minds think alike, eh?
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🤖 All the Best AI Models for $20/mo
Here's the deal.
Bluehost's AI All-Access Pack gives you access to ChatGPT, Gemini, Claude and Grok in one dashboard for $20 a month. Those same four models cost $100+ per month when you buy them separately. Cool, right?
Pick the right model for each job and stop paying four bills.
⛽ Fuel for Taking Action
⚒️ Founder Tutorial: How to Grow an App to $10k With Influencers in 30 Days
Jake Castillo grew Cal AI to millions of downloads using this method. Here’s the playbook:
Sign up micro-influencers only (10-100k followers, good engagement), price every deal on expected views not follower count, and pay a flat rate upfront.
Send briefs as a 2-minute Google Docs, then let the creator cook. When something works, run it again until it stops working.
🆓 Playbook: Want to get 100K X followers in 12 months? Steal these 19 writing tips.
🤑 Money Shot: This guy built a $3.5B brand that Google just invested in. Here's how.
P.S. Our Half Baked Founder Toolkit has playbooks, deals, exclusive offers and much more for founders looking to take action and start or scale their business. 100% free.
🤖 Wix Paid $80M For This. Now it Works For You
Six months after launch, Wix bought Base44 for $80M. What they paid for: 250,000 founders building real apps just by describing them in plain English. The same engine now powers Superagents.
Tell one to triage your inbox overnight, chase every new lead, or send a Monday metrics digest, and it builds the workflow, connects your tools and runs it 24/7. No code, no servers, no engineer in the loop.
🔍️ Everything Else from Today
🛠️ AI Tool: Melio lets you pay any vendor by card even when they only take cheques or wire, so you earn rewards on every dollar. Trusted by 100,000+ SMBs. Check it out.
📈 Trends with Benefits: Chinese AI models just blew past US rivals on OpenRouter, 18 trillion tokens a week vs 5.5 trillion, mostly because they're 10-20x cheaper.
📚 Must-Read: Think every good startup idea is already taken? This essay tells you why that’s not the case…
🎧 Must-Listen: A 19-year-old who can't code makes $200k+ building AI apps, a year after working at TJ Maxx. He gave away the entire playbook here.
✖️ Trending Tweet: Everyone's screaming about AI taking jobs. Dan Koe argues you're worried about the wrong thing entirely.
🍺 Drunk Business Idea: Muscle Shirt
Tired of dragging yourself to the gym without seeing the results? Wish you could skip the suffering and just turn up jacked?
Introducing FauxFlex™, the world's first compression tee with twelve pre-sculpted muscle groups built in: bulging delts, a foam eight-pack, and pecs you could rest a pint on.
FauxFlex™ - Instant flex appeal.
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👋 That’s All Folks
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