October 31, 2026 | Read online | Listen to our podcast

Welcome to Half Baked, the newsletter serving up startup ideas as well-done as Elon’s steak and eggs breakfast 🥩

Welcome to the 407 new readers who joined yesterday. In today's edition we’re covering:

  • 💡 AI assistants with a shared brain.

  • 🛠️ Find app ideas people already pay for.

  • 🤑 From a failed debate app to $100M ARR.

  • ⛽️ Pen-name profits, AI marketing + more.

  • 🍻 A business with legs. Too many legs.

Let's goooo 🚀

💡 Shared Memory for AI Assistants

Total recall

👤 Source: In his latest AI setup video, Riley Brown describes the missing piece in his AI stack - shared memory across his AI tools. We got you, Riley.

❌ Problem:

  • As an AI-pilled founder, I try different models and tools. But switching creates a problem Riley spotted too.

  • Each assistant remembers a different version of you. Decisions made in one conversation never reach the next tool, leaving you copying summaries between models. Ain’t nobody got time for that. Here’s the idea.

✅ Solution:

  • Launch Memorio, a shared memory platform for AI assistants. Connect supported tools and automatically capture useful preferences, project decisions, context and any other relevant memories so another assistant can pick up where you left off.

  • When switching models, install the Memorio plugin and bring your context with you. Charge coding-agent users monthly for automatic updates and reliable handovers.

🧪 How to Validate: Connect two agents for five regular users. Test whether they can continue real tasks without repeating their briefing or correcting outdated context.

🧑‍💻 Prototyping: Demo

💡 The Half Baked Take: Memory tools already exist. Making shared memory effortless is still an opportunity.

🧩 Keep Your Team’s Work Together

Thank you for supporting our sponsors, they keep this newsletter free!

Your team’s ideas shouldn’t need a guided tour of six apps.

Zoom Workplace brings meetings, chat, docs and whiteboards together, so you can discuss the launch, develop the plan and keep questions moving in one platform. Less hunting for context. More getting the thing out the door.

*Offer valid on annual plans only. Discount applies to a one-time purchase and cannot be combined with other promotions or offers. Offer expires 10/22/2027. Terms apply.

🛠️ How to Find App Ideas Worth Building

The Tutorial: If an app is spending $20k to $40k a month on Meta ads, that’s a useful signal to investigate. Tadas Gedgaudas uses that one signal to find app ideas that already have paying customers. Here’s how.

Step-by-step:

  1. Go to appkittie.com and open Explore Apps.

  2. Filter by Meta ads spend, from $20k to $40k over the last 30 days. Exclude games to keep the list focused.

  3. Look at the growth and revenue columns. Simple as that.

🤑 From a $4K-a-Month Goal to $100M ARR

The Idea: Brothers Nadav and Gideon Keyson built a platform for online political debates. One small problem: nobody wanted to watch. But the technology underneath recorded each participant locally, keeping the footage crisp even when their internet wasn’t. They repurposed it for podcasters. Riverside was born.

The Execution:

  • Starting with a $4K monthly target, Nadav’s outreach landed Nu.nl and the NFL. By 2021, thousands of customers were paying.

  • A $30M Series C brought funding to $80M, backing AI editing and content creation.

  • Riverside now reports $100M ARR, 2.3M creators and adoption by 42% of Apple’s top 100 podcasts.

⛽️ Fuel for Taking Action

💡 Software Idea: Pick a niche like tattoo removal or med spas, then build an AI agent that runs their front desk and marketing. Cody Schneider says these are growing faster than anything he’s seen.

🛍️ E-commerce Idea: What used to take a 3D dev weeks now takes Claude and a single prompt. Picture a store shoppers actually want to play with.

💸 Side Hustle Idea: Nick Di Fabio has 300+ books and over $1M in Amazon royalties under pen names. He didn’t write a single one. Here’s the blueprint.

📘 Playbook: Granola grew new users from AI search by 4,600% in just seven months. Here’s the AEO workflow behind it.

P.S. Our Founder Pack has free deals, playbooks and exclusive content.

🗂️ A Small Ad For A Small Piece Of Paper

This is an ad for a small piece of paper. Specifically, one with your business on it.

MOO’s Business Cards come in a choice of papers and finishes. Pick your style, add your details and keep a few handy for meetings, events or a useful coffee queue. Your next business conversation could start in your pocket.

🔍 Everything Else from Today

💬 AI Prompt: Tom Bilyeu shared the five-person Claude team he’d hire on day one to build a multi-million dollar business in 90 days. Every prompt included. Steal them.

📈 Trends-with-Benefits: An AI cartoon called Mr. Stretchy has racked up 1.1M Instagram followers and 500K on TikTok without a human in front of the camera. The next big creator might not exist.

📚 Must-Read: AI will make intelligence cheap. The real question is who ends up owning the winnings, and this viral essay has a map.

📺 Must-Watch: Sam Altman sank his first ever Guinness with Stripe’s John Collison and got candid about where AI goes next. Pull up a stool.

⭐️ Reader's Pick: Cameron England reckons the most underrated way to make money with AI is filling local business calendars, not building apps. (Top link from yesterday’s edition)

🍺 Drunk Business Idea: Bugstick

  • Spider the size of your hand on the bedroom ceiling? Wish you could evict it without getting within touching distance?

  • Introducing Bugstick™, the long-handled catch-and-release wand that reaches ceilings and fits everything from fruit flies to huntsmen. Scoop it up, pop it outside, and watch it stroll straight back in through the open window.

  • Bugstick™ - Catch you later.

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👋 That’s All Folks

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See you soon,

Darragh, John, George, Connell, Dan & Laszlo | The Half Baked Team

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